智慧树知到《产品英语创新设计》最新章节测试答案

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第一章 单元测试

1、 问题:A product can be __. ( )
选项:
A:in cyber form
B:virtual
C:physical, virtual or in cyber form
D:physical
答案: physical, virtual or in cyber form
 

2、 问题:A product is anything that is offered to a market for _ that might satisfy a need or want. ( )
选项:
A:acquisition
B:use
C:Consumption
D:attention
答案: acquisition
,use
,Consumption
,attention

3、 问题:You don't have to be rich or famous to be a successful entrepreneur. ( )
选项:
A:错
B:对
答案:

4、 问题:Becoming an entrepreneur isn't hard, but it needs work and requires many steps. ( )
选项:
A:错
B:对
答案:

第二章 单元测试

1、 问题:The shortened form of “Jingdong” is “JD”. Which translation method is applied in the brand name translation?( )
选项:
A:Abbreviation
B:Transliteration
C:Liberal Tr janslation
答案: Abbreviation

2、 问题:The name Eric”means ( ).
选项:
A:powerful ruler
B:gentleman
C:young man
答案: powerful ruler

3、 问题:The slogan of Xiaomi is ( ).
选项:
A:record the good life
B:find things out
C:Always believe that something wonderful is about to happen.
答案: Always believe that something wonderful is about to happen.

4、 问题:REVLON, the brand name of cosmetics, is translated into ( ).
选项:
A:浮生若梦
B:玫珂菲
C:露华浓
答案: 露华浓

5、 问题:Half transliteration and half liberal translation is quite common in our daily life, for example, Wechat and Hisense.( )
选项:
A:错
B:对
答案:

6、 问题:It’s better not to use foods names or animal names to be your English names. ( )
选项:
A:对
B:错
答案:

7、 问题:The slogan of Li Ning is “Nothing is impossible.” ( )
选项:
A:错
B:对
答案:

8、 问题:The slogans which impress us a lot are often those with implied meanings. ( )
选项:
A:错
B:对
答案:

9、 问题:In the ancient time, the enlightenment ideologist in Qing Dynasty Yan Fu put forward the translation method “信、达、雅”, the meaning of which is “faithfulness, expensiveness and ( )”.
选项:
A:elegance
B:elegant
C:graceful
答案: elegance

10、 问题:Who put forward the translation method “信、达、雅”, the meaning of which is “faithfulness, expressiveness and elegance”?( )
选项:
A:严复
B:刘复
C:林语堂
答案: 严复

第三章 单元测试

1、 问题:Dewu is an app ( ).
选项:
A:For selling sports clothes and shoes and also share ideas of sports.
B:For listening to music.
C:For watching videos.
答案: For selling sports clothes and shoes and also share ideas of sports.
 

2、 问题:Which is the symbol of beautiful love in Chinese culture?( )
选项:
A:lock
B:hat
C:shoes
答案: lock

3、 问题:Which aspects of happiness can be brought to the customers through the products?( )
选项:
A:Ideo-pleasure
B:Psycho-pleasure
C:Socio-pleasure
答案: Ideo-pleasure
,Psycho-pleasure
,Socio-pleasure

4、 问题:Most of the physical products can’t be touched in the real world.( )
选项:
A:对
B:错
答案:

5、 问题:Young people are relatively experienced and rational.( )
选项:
A:错
B:对
答案:

6、 问题:It is no doubt that a product with its own advantages will be more competitive in the market. ( )
选项:
A:错
B:对
答案:

7、 问题:The functions of products should be constantly optimized. ( )
选项:
A:对
B:错
答案:

8、 问题:The physio-pleasure includes the pleasure of sight, and ( ).
选项:
A:hearing
B:smell
C:touch
D:taste
答案: hearing
,smell
,touch
,taste

9、 问题:Product design is a complete activity system which includes ( ) .
选项:
A:market forecasting
B:produ

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